Collaborating with NOWY Kolektyw team, we crafted a new visual identity and website for Iga Świątek that captures her essence.

The goal was to develop visual identity reflecting her personality and values, and a website that would serve tennis fans worldwide throughout Iga’s tennis career and serve as her virtual business card. Both projects and the conceptual processes preceding their implementation were carried out with enormous care, professionalism, and creativity, responding to our needs, expectations, and business and image objectives at every stage. The results of this collaboration, in the form of a visual identity and a website that is modern, functional, and at the same time has a strong personal touch of Iga’s individualism and personality, speak for themselves. Thanks to the collaboration with NOWY Kolektyw, we created a space that provides great value for tennis fans, plays an educational and promotional role for tennis, and at the same time allows people to get to know Iga a little better – not just as a tennis player, but also as a person with many interests and socially engaged in areas important to her.